Clearfly Communications, the premier carrier and leading national provider of SIP trunking, announced today the formation of a strategic partnership with Northeast IS, a leading unified communications provider. The companies have aligned in order to provide small and medium size businesses in under-serviced suburban markets with "large business" like voice, data, and mobile services at a cost that is affordable and in a package that is manageable. SIP is an IETF (Internet Engineering Task Force), internet based protocol originally designed for call setup and control. According to the SIP RFC, the protocol defines how two or more endpoints can negotiate to set up and control a communications connection that suits the capabilities of the devices and the needs of its users.
In simple terms, SIP supports any form of real-time communication regardless of whether the content is voice, video, instant messaging, or a collaboration application. Additionally, SIP enables users to inform others of their status, their availability, and how they can be contacted before a communication is even initiated. SIP trunking may deliver a myriad of benefits, yet the driving factor behind its widespread adoption is the substantial cost savings which it provides to entrepreneurs and enterprises alike. Several smaller organizations can leverage SIP trunks in order to gain access to new features and functionality, such as Caller ID, Local DIDs, etc., which were previously excessively expensive or reserved exclusively for large companies. SIP is leveling the playing field and has successfully brought enterprise-class solutions to small to mid-sized business (SMB) looking to compete with larger companies in their industry.